Stumps Spirit Ideas

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Archive for the ‘Promotional Items’ Category

How To Make Senior Night Unforgettable

Posted by Stumps Spirit on March 21, 2013

Sports Water BottlesPersonalized Photo BannersThe final year of high school is rich with memories. We’ve got some outstanding examples of how you can make Senior Sports Night memorable for the class of 2013.

Welcome the seniors and their families with Personalized Vertical Banners showing pictures of your school’s athletes in action.  Create a life size stand up from a picture of their freshman year or a giant 3-foot Big Head Cutout of their face for friends and family to wave when they are being honored.

You will also want to include a goodie bag filled with both fun and keepsake items such as personalized water bottles, key chains with the team photos. Personalized items create a memorable token for your seniors.  Let your imagination run wild with Do It Yourself treat bags that you can fill with either candy or healthy snacks. Or both! Make Senior Night for the class of 2013 one that they’ll be talking about in 2023 at their 10-year reunion!

Posted in Banners, Basketball Spirit, Decorating, Pep Rally, Promotional Items, School Spirit Items, Spirit Week, Stumps Spirit, Team Banquet | Tagged: , , , , , , , | Leave a Comment »

Make Your Stadium More Fan-Friendly – Ideas from top General Managers

Posted by Stumps Spirit on February 6, 2013

Back in 2001, a marketing agent created loads of hype for the Baltimore Ravens when they faced off against the New York Giants during the Super Bowl in Tampa. The hype was created by placing tons of Ravens advertising support all along the route from the airport to the stadium, to the effect that then-president of the Ravens David Modell said that “it really made the players feel like they were at home, that this was a home game.” While this was the Raven’s first time at the Super Bowl, they certainly didn’t act like it, destroying the Giants in the process.

Peace Love Spirit Travel Mug

Peace, Love, Spirit!

While it’s certainly true that in the minor leagues (and high school or grade school), there’s no event with quite the away game/home crowd draw like the Super Bowl, promotional directors and general managers still have plenty of advice to give.

Keep it fun and affordable

Paul Taglieri, general manager of the St. Lucie Mets, says that “We’ll do basically anything as long as it’s not stepping over the line that we draw for ourselves. We just try to stay with fun, family, affordable-type atmosphere. That’s where our promotions are centered.”

Theme night

In that vein, one of the promotions the St. Lucie Mets undertake is 70s night, complete with 70 cent dogs and drinks, and fans are encouraged to wear clothing mimicking the look of the 70s. You could make your theme night stand out a Tie Dye or 80s Water Bottle Label. Perhaps offer drink refills for 80 cents for fans with a theme night stadium cup.

Green Lighted Spirit Poms

Light it up!

Oklahoma Sooners encourage their baseball fans on “Cheer like a Champion” night, handing out special spirit apparel to the first 50 fans in the door, encouraging team support. You could recreate that with personalized #1 Spirit hand mitts.

Make it a holiday

Celebrate Earth Day like the Sooners and other college and national teams, and have personalized travel mugs for cold or hot drinks.

It’s St. Patrick’s Day! Get the crowd going with these green hand clapper necklaces and inflatable bam bams.Use green drink cups for refreshments and don’t forget to offer special treats for those wearing green (or your team colors), like fun lighted spirit poms or lucky candy bars.

Create-a-Letter

Be a helper for your mascot!

How old is your mascot?

Finally, the St. Louis Cardinal’s celebrate Fredbird’s birthday – why not celebrate your mascot’s birthday? It’s a terrific crowd draw for a theme as well as providing great incentive to get pumped up during halftime. Make a week out of it like the Cardinals.  Students can walk in under a reusable archway and compete to become the mascot’s helper, as he probably needs it in his old age.  Finally, the night of the big game (and the big birthday bash!), create a banner for your mascot to run through as your fans herald the mascot (and your team) with fun stadium horns.

Posted in Banners, Basketball Spirit, Decorating, Football Spirit, Hockey Spirit, Pep Rally, Promotional Items, School Spirit Items | Tagged: , , , , | Leave a Comment »

Five creative ways to Give Promotional Items to Fans

Posted by Stumps Spirit on November 21, 2012

Maximize your presence, fun and good will by going the extra mile to put promotional items into fans’ hands this season. Here are five ways to garner all that positive attention.

1. Team members play Santa. Have team members carry the swag in sports bags or packs at all times during the promotional period and ask them to pass it out according to their own whims or judgment. You can give the participants short announcements or “blurbs” to say or read for the moments they find themselves in crowds and decide to open their packs.

Small wearable team supplies, such as lanyards or wristbands, are good choices for this kind of distribution; no matter where the team members end up, the items can be put on immediately for hands-free convenience.

2. Fans get bonuses. A pizzeria, coffee house or other popular local hangout can provide promo items to customers who make purchases. (These same types of businesses also would make good sponsors!) Stadium cups and other drinkware make sense here, as do foam spirit products, for example mitts and wavers, which can easily be slipped into shopping bags.

3. You reward good works. Hook into a fundraiser and reward giving, by giving. You tend to see canned food drives and coat drives this time of year, and they are often covered by local media. Be sure you’re there with smiles, greetings and your goodies – perhaps hot cider or coffee served up in travel mugs.

4. Mascots crash parties. We’re kidding…mostly. Gather community calendars and figure out where the crowds will be on Saturdays. This time of year there are probably special activities planned, such as the arrival of Santa, to draw families to your town’s main business district for holiday shopping.

Have your mascot stand outside a business to share freebies (after getting permission from the owner or manager, of course) or just roam the streets where the crowds are. This might be the time for items that appeal to kids, too, such as balls and temporary tattoos.

5. Fans win prizes. Offer products as game prizes at a winter carnival or trade show. Have prizes on hand of differing values for first, second and third place. Seat cushions are nice, practical items for first-place winners but be sure to have something for everyone who participates.

When you go out of your way to promote your team, people notice and remember. That’s exactly what a promo is for!

Posted in Mascots, Promotional Items, School Spirit Items, Team Supplies | Tagged: , , , | 1 Comment »

 
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